The statistics functionality allows you to precisely track your traffic metrics. You can navigate to this section by clicking the "Statistics" tab in the left sidebar menu.

The "Filter parameters" block allows you to precisely filter information according to your desired criteria.

Block filters:
"Date from/to" - allows you to see metrics for a specific time period.

"Offer" - allows you to see metrics for the offer you are interested in.

"Countries" - allows you to see metrics for a specific GEO on an offer.

"Flow" - allows you to see metrics for one of your flows individually.

"Currency" - allows you to filter leads attached to a specific currency.

"Traffic source" - allows you to track traffic coming from a specific source.

"Trash leads" - a special metric in our system that allows you to further evaluate traffic quality and filter trash leads from valid ones.

"Group by" - the value by which statistics are grouped.

The "Filter parameters" block has additional filters:

In the Analytics filter, you can:

Sort traffic by the required tags by entering their values, and also group by them:

Select the device type:

In the "Sites" filter, you can filter metrics by a specific landing page and pre-landing page; to select values, you first need to choose the offer you are interested in.

The "Data" block is a table that displays all information filtered according to your values.

The table is divided into several blocks:

Traffic:

Clicks (unique) - the number of unique clicks on the flow link.

Clicks (total) - the total number of clicks on the flow link.

Transit (unique) - the number of unique transitions from the pre-landing page to the landing page.

Transit (total) - the total number of transitions from the pre-landing page to the landing page.

Landing page (unique) - the unique number of transitions to your landing page.

Landing page (total) - the total number of transitions to the landing page.

Metrics:

CR - the ratio of visitors who completed a target action on the page to the total number of visitors. Expressed as a percentage.

EPC - a metric displaying the webmaster's average earnings per click on their ad.

CLR - the click-through rate of the transit page, the percentage of transition from the pre-landing page to the landing page.

% of lead approval, excluding trash - the percentage of approved target actions (leads) for which a monetary payout is credited.

Leads:

Total (total including trash) - indicates the overall number of leads, including trash leads.

Processing (processing including trash) - indicates the number of leads currently being processed, including trash leads.

Cancelled - indicates the number of rejected or canceled leads.

Approved (hold) - indicates the number of approved leads currently in the hold period.

Finances:

Credited - the amount credited for approvals.

On hold - the credited amount currently in the hold period.

Referral accruals - the amount credited from the referral program.